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Data-Driven Creative Intern

Posted on Oct. 9, 2024 by Dentsu

  • Full Time

Data-Driven Creative Intern
The purpose of this role is to learn and assist with the planning, development, optimisation, and reporting of dynamic creative optimisation (DCO) campaigns. The intern will gain hands-on experience in data-driven creative strategies and execution while supporting the team in producing high-quality, personalised ads across various platforms. Job Description: Key Responsibilities:
  • Focus on day-to-day training in dynamic creative optimisation and data-driven campaign strategies.
  • Participate in the implementation of DCO campaigns, learning to integrate data signals into creative executions.
  • Proactively review and manage dynamic creative performance data to understand how different elements drive campaign success.
  • Learn how to track, analyse, and report on the effectiveness of creative variations, contributing to optimisation recommendations.
  • Assist in generating creative performance reports and be responsible for QA, pacing, and trafficking of creative assets.
  • Collaborate with teams across design, development, and media to ensure smooth execution of dynamic creative projects.
  • Ask questions, seek guidance, and engage actively in learning.
Minimum Requirements:
  • Matric Certificate
  • South African ID
Skills:
  • Strong interest in data-driven marketing and creative optimisation
  • Basic knowledge of digital advertising platforms (Google Ads, Facebook, DV360) is a plus
  • Communication (written and oral)
  • Analytical skills and attention to detail
  • Proficiency in Microsoft Office (Excel, Word, PowerPoint)
Work with us: It’s an opportunity to produce career-defining work. Along the way, you’ll team up with inspiring colleagues and encounter a richness of clients, cultures and experiences. We offer exciting challenges, memorable experiences and opportunities to shape your future. Inclusion and Diversity: We’re proud to be different and that starts with our people. We believe in equal opportunities for everyone. We won’t define people by their race, gender, sexual-orientation, age or disability. Individuality is what makes us great, we want everyone to bring their full self to work and create something amazing. That’s what we care about. So, whether you’re joining us, or looking to move to a different part of the business, we work hard to make sure we create equal opportunities for everyone. Location: Cape Town Contract Type: Internship Fixed Term Contract Closing date: 18 October 2024 Location: Cape Town Brand: Amplifi Time Type: Full time Contract Type: Student/Intern (Fixed Term) (Fixed Term)

Advertised until:
Nov. 8, 2024


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