Online Vehicle & Digital It Specialist

On behalf of our client, a leading Irish motor group, we are looking for a full-time Online Vehicle & Digital IT Specialist to assist in their push to a better online experience for customers.

If you're passionate about cars and all things digital, then this is the job for you!

Responsibilities will include

• Creating, editing and managing digital advertising production consistent with the organisation’s brand, style and tone. This will entail taking photos and videos of cars.
• Increasing brand awareness, growing online traffic and generating leads.
• Development of company's online presence using all social media mediums, Facebook, YouTube, Twitter, Instagram, Google, TikTok.
• Monitoring key metrics such as audience growth, audience profile, audience engagement, content reach, and engagement by content type and leads.
• Reacting to analytics and implementing continuous optimisation.
• Showcasing our brand USPs to an online audience.
• Conducting periodic web content audits across all media, editing the websites where necessary.
• Updating and developing our websites and adding functionality in line with new IT trends.
• Building IT infrastructure to assist and benefit the sales, workshop and parts departments.
• Liasing with our franchises IT departments and IT suppliers and implementing a framework to ensure all new updates are implemented in a timely manner.
• First point of call on all web and data security matters.
• Responsible for preparing, implementing and managing all online vehicle content across the company's retail business.

Desirable experience and skills

• Have a Degree in IT or Marketing.
• Possess excellent IT skills with a good knowledge of website analysis and maintenance.
• Have social and digital media experience.
• Exhibit excellent verbal and written communication skills.
• Have strong organisational and planning skills, with excellent attention to detail.
• Be proactive, self-motivated and have the ability to work on your own initiative.
• Have a proven ability to build strong relationships and work well with multiple stakeholders in the business.
• Hold a full, valid and current driving licence.
• Have experience in a retail motor industry sales position.
• Previous experience or knowledge of the Toyota, Lexus or Mercedes-Benz brands is desirable.
• Knowledge of automotive financing and ancillary products and services is an advantage.
• Experience of Salesforce is an advantage.
• Have broad overall business acumen and industry knowledge.

Benefits

• Full-time permanent position
• Very competitive salary above the industry guidelines based on experience
• Performance-Related Bonus Scheme
• 22 days annual leave (increasing to 25 days under length of service scheme)
• Generous Employee Referral Scheme
• Training, development and career progression programme
• Bike-to-work scheme available
• Onsite parking
• Friendly work environment

Suitable candidates will be contacted for an interview.

Job Type: Full-time

Pay: €32,000.00-€35,000.00 per year

Ability to commute/relocate:

• Dublin, CO. Dublin: reliably commute or plan to relocate before starting work (preferred)

Work authorisation:

• Ireland (required)

Work Location: In person